Czech Floorball introduces Women’s Power, a new platform aimed at supporting, inspiring and sharing the stories of female athletes. Women’s Power wants to reach not only women in sports, but also the general – and non-sporting – public. The platform will work mainly on Instagram, where authentic stories, interviews and other content revealing the life and sports challenges of Czech and foreign sportswomen is shared.
— Women in sports deserve more visibility, which is why we are now launching the Women’s Power platform to support all our efforts to improve conditions for women and girls towards equal opportunities. The home WFC 2025 is approaching, which is one of the big milestones that will make the Czech Republic and women’s sport visible at the international level. We want to set an example, motivate ourselves and others, and show current and future generations that it is worth playing sports and pursuing your dreams, says the Secretary General of the 2025 World Floorball Championships, Petr Chvojka.
In the first shared story, you will learn about the sporting and non-sporting life of floorball representative Jana Christianová, who worked hard to achieve her goals. It approaches the difficult moments from her foreign engagement to heading towards the World Floorball Championships 2025 in Brno and Ostrava.
— I myself perceive that such a project was missing in the Czech Republic, which is why it is a great honor for me to be one of the faces of Women’s Power. I consider opening up sensitive topics for society, breaking down stereotypes and showing female strength to be an absolutely essential mission, especially nowadays. I hope that not only women will find their way to these strong stories, but especially those who perhaps sometimes doubt female strength or take it for granted. I wish all women and girls to find inspiration, inner strength and courage to be themselves here, says Jana Christianová.
What Women’s Power will offer
Personal stories: Interviews with Czech female athletes from various sports and levels who share their experiences and motivation. The key moments of these interviews will be transformed into ten-minute video-documents, which the platform will publish several times a month.
Motivational and educational content: Women’s Power will focus on topics such as equality in sports, the importance of female role models and their positive influence on the younger generation, education regarding nutrition, physical and mental health and a safer environment for all.
Behind-the-scenes view and authenticity: Viewers will have the opportunity to see behind the scenes of interview preparations and get to know the athletes from a personal point of view.
Milestones: Information about important events from the world of women’s sports at home and abroad and inspiration.
About the Women’s Power project
Women’s Power is an initiative of Czech floorball and aims to function as a long-term project. The platform connects the stories and experiences of women across generations and different sports and professional sectors, thereby aiming to strengthen the position of women in society.
