The Play True Day is dedicated to clean sport and is intended to raise awareness among athletes, the sporting public and others about the global fight against doping.
The inspiration for this initiative stems from a WADA-hosted Education Conference in 2013, which was attended by 17 Latin American countries that were the driving force behind 10 April being declared ‘Play True Day’. While it started as a Latin American initiative, over the years, this grassroots movement has gained momentum with numerous European countries celebrating in 2016 and more joining the campaign from around the globe in the following years.
Each year more countries and organisations are joining the campaign and step-by-step we are reaching a final goal – to make Play True Day a global campaign!
In a spirit of solidarity among the anti-doping community, WADA and the IFF invites everyone to celebrate ‘Play True Day’ on digital and social media platforms using one of the branded frames WADA has created especially for the day. We also invite you all to use the hashtag #PlayTrueDay both in the leadup to and on the day in order to maximize the impact of the event on social media.
Join the Play True 2019 Day by posting on social media with #PlayTrueDay
Source: www.playtrueday.com
